This is part three of a series on Google Page Rank. You can start here.
Inbound or back linking is the most talked about aspect of Search Engine Optimization (SEO) and has a material effect on your Page Rank. As we discussed earlier, your PR can only be maximized in one of two ways, firstly by correctly structuring your internal links to the new and increasing quality content and secondly getting people with PR to share their vote with you by linking.
As an inevitable part of blogging is the need for building discussion around your site. What that means is that you have to go out and build the conversations with other people. You do this obviously through commenting on other peoples blogs.
This is probably the most time consuming part of building your on line presence. We put aside hours each week to do the comment building for our blogs and we do it regularly. Do get you started we have our own do follow list that we keep track of who posts regularly and are good conversation sites. You can find that list here. You can find information on why Do Follow Lists are important here.
Here is our post on building your conversation online. You can read it here.
Matt Keegan has a good post on how to comment correctly and you can read that here.
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A lot of new bloggers are very confused with all the new terminology that they have to know and understand. One of the biggies we are asked is “What is Page Rank?” or PR and “Why should I care?”.
We am glad you asked, so being the friendly people we are here is the answer:
Building traffic to your website/blog is a thankless tedious task. It is definitely less fun than creating content, playing with themes and plugins etc. However, you guessed it, it is a necessary evil and you have to do it everyday.
Create a list
Give and you shall receive. Be generous with backlinking and people will return the favor. Creating lists is a great way to give link goodness.
Comment, Comment, Comment
Set up a regime to comment on at least 10 blogs a day. Don’t comment spam but create interesting relevant commentary. You will be amazed at the response you get.
I Use ezines the top article submission site. It is edited so it takes about 7 days to get an article approved. However once you reach 10 articles you go into auto mode and can post away (within reason).
There are soooo many sites. I use Twitter, BlogLog, Stumbleupon, reddit, Digg and Mixx. Automate the process using Onlywire.
Use Free Blog Type Sites
Use with caution. Do not set up spam blogs with keyword stuffing etc, you will get pinged and all your traffic effort will be for naught. However there are ways to create valuable content using WordPress.com and Blogger. The others, Vox, Squidoo etc are simply a means for the owners to make money on your content. You can safely avoid these.
Set up a google alert with the backlink term. In google the command is link: so link:http://www.bluecowhosting.com/
This gives you a good idea on who is linking to you and you can return the favor.
So….get to work…..