Part 3 – Page Rank and Inbound Links

This is part three of a series on Google Page Rank. You can start here.

Inbound or back linking is the most talked about aspect of Search Engine Optimization (SEO) and has a material effect on your Page Rank. As we discussed earlier, your PR can only be maximized in one of two ways, firstly by correctly structuring your internal links to the new and increasing quality content and secondly getting people with PR to share their vote with you by linking.

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